UKTV launches U Masterbrand using single letter u.co.uk domain name

[diablo]

Yesterday saw the launch of UKTV’s new Masterbrand U, which sees its free streaming service transition to U and its free-to-air channels become U&Dave, U&W, U&DRAMA and U&YESTERDAY.

More details can be found at its new online home - u.co.uk and here:

UKTV launches U Masterbrand on air and unveils global superstar Cher in U streaming advert

Stream on U Today marks the launch of UKTV’s new Masterbrand U, which sees its free streaming service transition to U and its free-to-air channels become

corporate.uktv.co.uk

Be interesting to know what they paid for u.co.uk.

 

[username]

Interestingly Https://u.tv redirects to ITV
Also there used to be a channel called Channel U that played utter crap music, I'm surprised if their TM doesn't still exist.

 

[username]

Channel U trademark:

https://trademarks.ipo.gov.uk/ipo-tmcase/page/Results/1/UK00002638506

It looks like they like to defend it, this decision from Oct 2023:

https://www.ipo.gov.uk/t-challenge-decision-results/o102123.pdf

 

[DomainZone]

Interestingly Https://u.tv redirects to ITV
Also there used to be a channel called Channel U that played utter crap music, I'm surprised if their TM doesn't still exist.

"UTV" was Ulster TV. Now part of ITV.

UTV (TV channel) - Wikipedia

en.m.wikipedia.org

 

[username]

It makes me wonder how there is room for another 'u' TV

 

[Kaleido]

Be interesting to know what they paid for u.co.uk

Do you reckon more or less than U.uk which is up for sale for half a million? Including VAT

As an aside, it's interesting to see a domain sales platform using a .co in the wild.

 

[whois-search]

Cher ‘U’ advert now on Sky: