Google To Opt-Out Advertisers From Parked Domain Traffic

[Hook]

Google Ads will automatically opt new accounts out of serving ads on parked domains, starting in October.

A parked domain is basically a placeholder web address. It’s been registered, but typically it has little or no content and sometimes shows ads.

Why we care. This update allows advertisers to avoid wasting budget on low-value ad placements, ensuring ads are shown on websites that better align with their target audience and brand messaging.

I saw this article and thought it would be interesting read for people. I think they'll always be a buyers of traffic of any sort, so I think so they'll still be a market for it regardless.

Google Ads won't appear on parked domains for new accounts by default

Google Ads is automatically opting new accounts out of Parked Domains starting in October, enhancing ad relevance and budget efficiency.

searchengineland.com

 

[ben]

I’m sure @real posted this last week?