Google to punish sites that trap people in with back button tricks

I'm glad they're doing this. I'd like to see them go in the other direction as well - penalise people for unrequested, off topic popups.
 
You see this quite regularly in Google Discover.

As a user, you access an article. Read the article, try to navigate back, and it loads some kind of grid of more articles to read rather than the real last location in the browser history.

So this is probably more aimed at the fact Google is losing ad revenue directly from Google Discover feed than anything related to improving UX.
 
I removed this on my sites yesterday - I had it running for 10 years, was the last attempt to get a user to signup on review sites.
The script is currently blank until I remove it properly :)
 
seemly said:
You see this quite regularly in Google Discover.

As a user, you access an article. Read the article, try to navigate back, and it loads some kind of grid of more articles to read rather than the real last location in the browser history.
So this is probably more aimed at the fact Google is losing ad revenue directly from Google Discover feed than anything related to improving UX.
Click to expand...

The biggest network of local newspapers in the UK have been testing this too in recent months. Liverpool Echo, Manchester Evening News, etc.

It definitely Google revenue driven - Google want you back on the search results and viewing more ads. Not trapped elsewhere, unable to return. Google only really cares about spam when it affects their bottom line.
 
does anyone in SEO take these stories seriously? they've been penalising sites that clickjack since they added js engine to their bot.
 
temp123 said:
does anyone in SEO take these stories seriously? they've been penalising sites that clickjack since they added js engine to their bot.
Click to expand...
It wasn't penalised, they started classifying the backbutton redirects as links
 
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